This year, the Latin American Summit + CTG seeks to demonstrate the importance of the contribution that the creative industry must make to sustainable development, given the urgency posed by the pandemic to generate strategies to guarantee the future for humanity.
The world changed and we face the challenge of generating resources that seek reactivation with well-being.
The creative industry must preach and apply actions to achieve Sustainable Development together with other sectors.
Information
+ Knowledge
The productive sector and its best ally, the creative industry, are directly responsible for Sustainable Development.
Production + Responsibility
Key tools capable of generating ways to solve new and old problems
Education
+ Innovation
Equations with contents to build
SUSTAINABILITY
Transparency is a characteristic of responsible companies that aim for sustainability.
Creativity
+ Transparency
Businesses should stop talking about their consumers. Now they have to talk to them, who are empowered citizens.
Consumers
+ Brand Activism
The media, in response to changes in the social environment, must reinvent itself and appeal to innovative creativity.
Informational Autonomy
+ Convergence
BETO
FERNÁNDEZ
Fundador y director creativo de Activista. Los Ángeles.
CONFERENCIA
Marcas activas, ciudadanos activistas
NIKKY TAYLOR & JEFFREY TYSER
Directores Creativos en TBWA-Lascaris Suráfrica
CONFERENCIA
GRAND PRIX A LA Creatividad Responsable
ELENA MORETTINI
Directora del “Sustainable Business Studio” en Globant.
CONFERENCIA
Condiciones que suscitan la innovación sostenible
MARÍA CLAUDIA LACOUTURE
Directora Ejecutiva -
AMCHAM
CONFERENCIA
Recorriendo el camino del Desarrollo Sostenible
CHACHO
PUEBLA
Chief Creative Officer y Fundador de Felicidad.
CONFERENCIA
Marcas en transición a la sostenibilidad
ASTE
GUTIÉRREZ
Director creativo en DROGA5 - New York Escritor, Músico.
CONFERENCIA
Los creativos SÍ podemos cambiar el mundo
JORGE
GARCÍA
Director Comercial y de Marketing del VALENCIA CF
CONFERENCIA
Marketing Deportivo: Fans, marcas y propósito
NATALIA CAZCARRA
Fundadora de Her, la primera consultoría creativa especializada mujeres
CONFERENCIA
Marketing para consumidorAs.
Con A
Las campañas sostenibles y/o casos de éxito que aquí se presentan, fueron compartidos por las empresas o tomados de información pública disponible en YouTube.
Interact with sustainable brands, learn about their initiatives and do business.
Networking
Sponsor
CTG 2021 will provide sponsoring and sponsoring companies with a window to showcase their achievements
and initiatives in Sustainable Development.
